Never Summer doesn't use magnetraction, they use vario-grip which is essentially a sidecut with multiple radii to create more contact points. I like it here out west because it creates better grip without the catchiness that magnetraction can have in soft snow. But, it doesn't grip on hard pack and ice like magnetraction does.
"People say that marijuana smoking is going to get in the way of my career. I say to them that on the contrary, my fighting career is getting in the way of my marijuana smoking." -Nick Diaz