Ways to tell which way is foreward:
Hold it so the writing ont he topsheet is facing rightways up, the top is thefront or "tip"
The antic has some setback, measure from each end to the binding inserts "holes", the longer end is the tip. you dont need a tape measure, anything you can grab and hold in two spots to compare will work.
if this is the model then
This end is the tip
this end is the tail