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Old 11-16-2012, 08:24 PM   #2 (permalink)
P3 Mammoth
Join Date: Dec 2011
Posts: 97

I wonder if they will highlight some of the lower points of the Burton business model, such as being the first snowboard company to steal a high profile athlete from another company. The attempt to trademark the word snowboard so everyone else would have to rename their products was another gem.
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