Haha if only they cared . I actually bought my girlfriend Ride Vxn bindings earlier this season because she has arthritis and the canted footbeds help her knees alot.. I'm now crossing my fingers they make it til the end of the season without any issues so I don't need to deal with Ride'a customer service dept. Eventually ill get her some burton bindings with autocant and know we're good to go.
I had demoed a Ride Buckwild a few weeks back and almost considered buying one.. I'm glad I didn't. This far Burton, Rome and Celtek have really impressed me with their quality and dedication to their customers. I'd say the same about NeverSummer but I've had nothing but a great experience with my board. My big complaint with them is that I can't get another 2011 Evo brand new just to have lol
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Never Summer Evo 153/Restricted ReFlex Cartel
Gnu Danny Kass 156 BTX
Companies really should look at their interactions with customers as experiences. People remember experiences. Do you remember what you got for Christmas 8 years ago, probably not. But you will, mostly likely, never forget that Christmas vacation.
So the key question now is, because of your experience with ride, would you be willing to do business with them again?