I find this thread particularly funny given the recent poll where nearly everybody said that graphics don't matter. Clearly they matter! In this specific case, a lot of us don't want "skulls and shit" on our boards and much prefer the cool outdoor-oriented pictures used by Neversummer. There is no right, no wrong, but the graphics definitely target different demographics!
I'm an old guy so I like most of Never Summer's graphics like the wisps of smoke against a black background of my 20th anniversary Raptor and the mountains on my Chairman and Mountainslayer. I guess some might call them boring but they certainly don't seem Ed Hardy-ish. I generally like more conservative graphics but I'm not too picky about graphics and would choose a good performer even if I didn't like the graphics. That said I doubt I could own the Lobster Troublemaker or Jibbbaord.
Lol...I quite like their use of restraint on graphics and think they generally do a nice job projecting a premium product. Definitely don't mind the Eagle branding. Although sometimes the base "text" graphics can be a little boring.
The one recent board I don't dig at all is the West...the graphics on that suck...hokey as shit...flies and buffalos and whatever...but each to his own...
I loved the West with the Elk, but the Bass or whatever that is made me feel okay waiting to upgrade...lol
'12 NS Legacy 163
'17 NS Funslinger 157x
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When I was shopping for a new board the current mini evo was the one with the bear and some eskimos attacking it with a spear. He couldn't stand it. He called it cheesy I believe which is what he always says when watching made for syfy movies.
So I waited a year. Last week he was going through his room and found some of the Ns stickers that Chairman, who helped me with sizing for him on the next seasons octopus topsheet, sent him for his bday as a little gift box.
Anyway, he found a NS bear sticker and guess what's on his board now.
That sort of eagle motif has been used by *lots* of countries (Austria, Poland, Serbia, etc.) and the use of eagles in heraldry goes back a few thousand years. Not surprisingly (they're all eagles, after all) they all kinda look similar. I get it, but I think it's a bit of a stretch to make a nazi association with the NS eagle.
That said, NS graphics seem to be hit or miss by year. Some years decent, other years really really bad (the Rorschach ink blots come to mind, or just slap the eagle on eeeerything). And they had that giant Koi graphic on the SL about 10 years ago WTF was that about?
Or this gem:
The bass is weird for sure but I don't think it would be enough to turn me off the West if I was inclined to buy one, but I do feel very strongly that they need about 80% more polar bears.