Go on a gaming website's forums and look what most of the posts consist of. They consist of someone hating on the ps3, glorifying the Xbox 360, and then the next comment is the reverse. A product is what it is and more then anything it's just illogical personal preference.
The more of a snowboard snob I become the further away I get from wanting to buy the namebrands like Burton.
But you know what, when I first started out Burton was the shit, and hell, I still have Burton shit.
I just think personally there are some smaller companies out there that make quality products and could use the money much more then a megacorporation.
NeverSummer boards may be expensive and rare, but you can see how the quality holds true since most people on this forum will stand by them.
PowderHound and TreeNinja