Thug image? Travis Kennedy is the only one I can think of who you might be talking about. Who really cares about a "thug" image anyways. The whole forum team could have been in ballerina tu-tu's for all I care, the riding in that vid was still amazing.
As far as rails, im not much of a fan of rails either, but there was a good mix of backcountry kickers, park kickers, etc in the vid as well.