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Old 09-30-2008, 12:38 AM   #1 (permalink)
sHnow
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Default Burton monopoly

How many snowboarding companies does Burton own?

My friend is sure they own Forum, FourSquare, Grenade and Special Blend..

Does anyone know how many snowboard companies Burton own?

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Old 09-30-2008, 01:14 PM   #2 (permalink)
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not sure but you can add in anon and red
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Old 09-30-2008, 08:15 PM   #3 (permalink)
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I think they also own Alien Workshop (skate company) now, too. I remember posting something about that awhile ago, but I'm too lazy to use the search option right now.
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Old 09-30-2008, 09:22 PM   #4 (permalink)
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Forum, foursquare, grenade, special blend, anon, red, alien workshop.. thats 7 companies, 8 including Burton

anyone know how much Burton is worth??
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Old 09-30-2008, 10:01 PM   #5 (permalink)
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They don't own grenade.

They own Forum, 4 square, special blend, Alien workshop, channel island surf boards.
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Old 10-01-2008, 12:10 PM   #6 (permalink)
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Does burton also own ronin? Along with part of the SW line up(of course).

Does that all ammount to
Burton, red, anon, forum, four square, special blend, ronin, alien, and channel island?
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Old 11-22-2008, 01:46 PM   #7 (permalink)
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they also own o'neil maybe quiksilver, and habitat skateboards
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Old 11-22-2008, 01:59 PM   #8 (permalink)
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I don't know their overall company value, but in 2008 the sporting goods industry was worth $487 million dollars. Burton has been estimated to own between 40 and 70% of that whole industry depending on the specific area. When it comes to snowboarding, they own well over half the market.
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Old 11-22-2008, 02:03 PM   #9 (permalink)
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"Burton is for beginners, fanboys and name droppers"

random chat assistant at dogfunk.

I rofl'd
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Old 11-22-2008, 02:30 PM   #10 (permalink)
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I think the main problem with Burton is that they are mainstream. Yet snowboarding companies like Rome play off snowboarding as fighting against the mainstream.

Ok, so if snowboarders are not mainstream and Burton is, why do more than half of snowboarders own Burton products?

If it is a good product, who cares if it is made by a guy in his mom's garage who smokes pot and listens to Mastadon or by a bunch of businessmen running a company as prolific as McDonald's?
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