We have a new project that we have been working on which we wanted to share with the SBF faithful. When complete it will be a suite of web tools that we hope will be helpful as an informational early step in the gear selection process.
As some of you know we are chronic measurebaters and (almost certainly overly analytical) gear tweakers. It has recently (and sadly, accurately) pointed out here that I likely also have a bit bit of a unhealthy foot fetish. To that point...
The first tool is pretty straight forward. The goal is to illustrate the bizarre and very confusing state of footwear sizing as it exists today.
It is designed to provide information that can then be taken to a local shop for a try-on or to a website for a better informed starting point in that purchase process.
What it does: It uses your foot measurement to produce and compare your snowboard boot size to both the size that a Brannock Device (the device used at most footwear stores and even many snowboard shops) would produce for that same foot measurement and the "internet size" that would be produced (we use the largest internet footwear retailers live data for this).
You will find that there is a substantial difference (how large difference varies by foot measurement) in the three sizes.
We would consider this sizer to be a huge success if it steers any new riders away from basing boot buying decisions on "shoe size" and taking only their mondopoint or "snowboard boot size" with them into the buying process.
We will be adding to the FAQ this week and tweaking cross browser formatting but the core is complete.
We hope this is useful to someone. We have a lot of fun doing this stuff and it is a great excuse to fondle some feet...ooooohhhhh lovely feet....