I thought I would ask other snowboards how they hear about stores not around them.
It's been really word of mouth right now
But do most of you guys read newspapers anymore for ad's or listen to the radio.
Is the local ski/snowboard hill your info
Just hoping to get some nice feedback and I hope this post is allowed.
I normally google search for places. When I was living close to the mountains, I would drive through the nearest town and look at the shops, go in and sus them out, if they store people were dicks....I go elsewhere. On hill, as im sure you realise, its all word of mouth.
Me "Are those Ride Nitranes"
Dude "Yes they are, I got them from TCB Ski n Snow, they hooked me upand were a bunch of good dudes"
Me "Shit, might check em out"
Radio works, if you're not placing ads on the radio, try and get a "Snow report in association with 'your shop'", and drop a casual deal at the end "Come in and we're doing 15% off of shitcandy and Scream movie facemasks" seems to also be a good way of getting your name out there. Or, you could get your advert on a snow conditions itunes application or something like that.
I wouldn't expect to see a store advert in the paper to be honest, and I think the demograph you'd get would be the oldies, who still read real paper news papers. Its all about streamed media with adverts.