You would think, except my "local" is about a 2 hr round trip and $30 in gas to go look at the 1 or 2 brands he carries with no real stock. That, and the same helmet (if he carried Giro, which he doesn't) would cost me more like $160 than $60.
So, if you add in my time, gas and the price difference, it isn't worth it. The only thing I've bought local were my boots. He carries Burton and 32 and that's about it. He also had about 3 styles of each in very limited sizes.
Let me give you a little perspective, if you wanted to drive here from Vancouver, it would take ~17 hours. I live in a small isolated company town with about 7,500 people. The nearest town, where my "local" is has about 10,000 people. We have a small hill with a single old-school 2 seat chair lift and a t-bar.
I love it here, but there are definitely some disadvantages when it comes to acquiring gear. Our season doesn't start till mid December, so I have some time to look for a helmet. If this one doesn't work out, I'll sell it locally for what I paid.
But yeah, without the context it does seem a bit ridiculous. I'll give you that.
wouldn't it make more sense to just go to a local shop and get one. You can see what fits, no hassle of re-selling at a loss and trying this whole event over again to get another one that might not fit