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post #1 of 9 (permalink) Old 12-21-2013, 11:41 AM Thread Starter
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the best snowboard shop

Hey I am creating a business plan for a snowboardshop and the largest competitor for storefronts is the internet. I am looking for your input for some cool ideas that might make a local snowboard shop stand out. For example, Darkside in vermont has a park setup behind their store.
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post #2 of 9 (permalink) Old 12-21-2013, 11:48 AM
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Originally Posted by snowboardshop View Post
Hey I am creating a business plan for a snowboardshop and the largest competitor for storefronts is the internet. I am looking for your input for some cool ideas that might make a local snowboard shop stand out. For example, Darkside in vermont has a park setup behind their store.
Dog park, growler refill station, brewery, sports bar, go kart track, rock climbing gym, bakery, standing wave surf park,

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post #3 of 9 (permalink) Old 12-21-2013, 11:54 AM
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dispensary - cover your risks with giant piles of cash and give the locals sick deals and undercut the internet.

Support Local Business
"Shop Smart. Shop S-Mart!" - Ash
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post #4 of 9 (permalink) Old 12-21-2013, 12:03 PM
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Free hookers and blow, a sure way to increase attendance anywhere.

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post #5 of 9 (permalink) Old 12-21-2013, 01:53 PM
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vape counter and snoporn viewing room
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post #6 of 9 (permalink) Old 12-21-2013, 02:06 PM
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1: For me a shop has to be "exciting" both the interior design and the goods has to have wide variety.

2: Gotta have some sweet deals as said above to keep up with the internet.

3: Service is everything in a shop and this should probably have been first.

some of the above sound cool too

/Snoopy
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post #7 of 9 (permalink) Old 12-21-2013, 02:20 PM
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this is my .02 cents FWIW

sorry for the diatribe

couple things will help you stand out.

#1 price, if you can price to internet.

#2 Service, Customer service is something that I find very lacking
I am not wealthy nor am i poor.
I am a very price conscious buyer, who also can run price bots with the best of them to find the best price on any product. I am however willing to spend a little more than the internet price, if I know that I will be treated right and will not be raked over the coals for everything i buy.

One example of how not to service, I had a local shop i go to. I bought my son a used snowboard there and boots. They told me that at following year i could trade the euipment back and they would guarantee 50% of the purchase price. I wnet back this year to get my son new boots since he outgrew the older ones. they honored that
The new boots now put him in a new size binding. they don't sell used bindings without boards, so we looked at used boards. when they looked at his board, there was a small bum in at the edge, this was not a huge core shot, nor do i know if it was there when we bought it from them. He only used board twice, last year. they did not honor thier 50% buyback (strike one). Then we found a board we liked, but their price for the binding was full retail when I could get the binding on the internet any day of the week for 50% less. I almost bought the board till they told me they would not service theboard if i bought binding somewhere else
Strike 2, and 3.

Don't ruin the sale because of poor attitude.

if you price well and provide good service, the customer will always come back.
expertise and advice (service) makes me willing to pay more
attitude will make me walk

if there is a deal on the internet you can't beat that is fine, don't ruin the sale that you could have had, and a loyal customer because someone found a good deal. you will profit more in the long term from that person, because you understand a deal is a deal


good luck with your new venture
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post #8 of 9 (permalink) Old 12-21-2013, 03:01 PM
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Wax any board bought for some nominal fee $2-$3 for like 3 years. Free first 5 waxes, 50% off all tuning.

One weekend LaborDay each year, run a sale of customers used gear charge 5-10% of sale. Sell your last years product, returns, on and on.

News letter each customer, set up group events at ski resorts, group travel to ski resorts, take photo of every customer with board purchase email it to them, monthly raffle for all face book, email customers things like free wax, tune, something that gets then back to your store, living social sale.
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post #9 of 9 (permalink) Old 12-21-2013, 11:22 PM
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FREE snowboards for all forum members
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