Where's your intro vid...we can be quite friendly.
BA has evolved beyond social media...his advice is still valid.
My shopping progression....started out cluelessly buying in shops, then online and off CL with knowledge and now back to shops because of product, repair service and return options...its not all about price. Besides my local gorgeous shop gal calls, emails, a nice warm body, chats, knows the family and can do deals...great customer service.
Does your shop gal give free handies with every board purchase too?
Evolving beyond social media I know just show up to peoples houses and punch them in the face.