Are you fucking retarded? Seriously first post and that's your answer! The whole model of snowboarding was based off building retail accounts, Burton has strategically killed or pushed accounts out over the last decade. Now they have this shop local campaign. God I swear people on this forum just get dumber and dumber by the day. Go fist yourself with a chainsaw asshole.
I'm have a bachelor of science in Investing and Accounting. Followed that up with a MBA with an emphasis in derivatives; along with owning my own business. It's painfully obvious you don't know shit about the business world. Go smoke another blunt.
Burton's business model doesn't need to follow anybodies model and that is why they are so successful. If you don't differentiate yourself you'll end up going out of business. It's not burton's fault other businesses failed to see that market changing and make the necessary changes.
Last edited by Thomps33; 11-19-2012 at 10:44 AM.