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-   -   The Jake Burton Story (http://www.snowboardingforum.com/snowboarding-general-chat/51240-jake-burton-story.html)

Clayton Bigsby 11-16-2012 10:31 AM

The Jake Burton Story
 
FYI, tonight at 5 pm (Pacific time) on channel 658 (CNBC) the program "How I Made My Millions" is interviewing Jake Burton

P3 Mammoth 11-16-2012 08:24 PM

I wonder if they will highlight some of the lower points of the Burton business model, such as being the first snowboard company to steal a high profile athlete from another company. The attempt to trademark the word snowboard so everyone else would have to rename their products was another gem.

extra0 11-18-2012 11:59 PM

Thanks for reminding me - I missed it and now need to search for/dvr it.

true, Burton has done a lot of unsavory things...but I guess anyone who's been in one business for over 30 years is going to have plenty of warts. On the optimistic side, they've done more good than bad.

BurtonAvenger 11-19-2012 12:11 AM

I guarantee Burton has put more shops out of business than kept ones alive.

Skinny Bam 11-19-2012 12:13 AM

Quote:

Originally Posted by BurtonAvenger (Post 540780)
I guarantee Burton has put more shops out of business than kept ones alive.

yupppppppppp

Sassicaia 11-19-2012 12:52 AM

Show me any successful business and ill show you one that has done "unsavory" things. If I was Burton and I thought I had a chance to trade mark the name "snowboarding" I would have gone for it...especially if I was one of the founders.

As far as steeling a professional athlete. I dont get it? Sounds like normal business to me...

Richie67 11-19-2012 01:38 AM

Would be interested in watching this if anyone can find an online link... Chur

hktrdr 11-19-2012 04:10 AM

Quote:

Originally Posted by BurtonAvenger (Post 540780)
I guarantee Burton has put more shops out of business than kept ones alive.

Could not disagree more.

BurtonAvenger 11-19-2012 09:09 AM

Quote:

Originally Posted by hktrdr (Post 540813)
Could not disagree more.

Then you obviously don't know your ass from a hole in the ground.

Thomps33 11-19-2012 09:17 AM

Quote:

Originally Posted by BurtonAvenger (Post 540780)
I guarantee Burton has put more shops out of business than kept ones alive.

Any good business model will try to eliminate competition. Can't blame them for that.


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