The Jake Burton Story - Snowboarding Forum

Clayton Bigsby · 11-16-2012, 10:31 AM

FYI, tonight at 5 pm (Pacific time) on channel 658 (CNBC) the program "How I Made My Millions" is interviewing Jake Burton

P3 Mammoth · 11-16-2012, 08:24 PM

I wonder if they will highlight some of the lower points of the Burton business model, such as being the first snowboard company to steal a high profile athlete from another company. The attempt to trademark the word snowboard so everyone else would have to rename their products was another gem.

extra0 · 11-18-2012, 11:59 PM

Thanks for reminding me - I missed it and now need to search for/dvr it.

true, Burton has done a lot of unsavory things...but I guess anyone who's been in one business for over 30 years is going to have plenty of warts. On the optimistic side, they've done more good than bad.

BurtonAvenger · 11-19-2012, 12:11 AM

I guarantee Burton has put more shops out of business than kept ones alive.

Skinny Bam · 11-19-2012, 12:13 AM

Quote:

Originally Posted by BurtonAvenger

I guarantee Burton has put more shops out of business than kept ones alive.

yupppppppppp

Sassicaia · 11-19-2012, 12:52 AM

Show me any successful business and ill show you one that has done "unsavory" things. If I was Burton and I thought I had a chance to trade mark the name "snowboarding" I would have gone for it...especially if I was one of the founders.

As far as steeling a professional athlete. I dont get it? Sounds like normal business to me...

Richie67 · 11-19-2012, 01:38 AM

Would be interested in watching this if anyone can find an online link... Chur

hktrdr · 11-19-2012, 04:10 AM

Quote:

Originally Posted by BurtonAvenger

I guarantee Burton has put more shops out of business than kept ones alive.

Could not disagree more.

BurtonAvenger · 11-19-2012, 09:09 AM

Quote:

Originally Posted by hktrdr

Could not disagree more.

Then you obviously don't know your ass from a hole in the ground.

Thomps33 · 11-19-2012, 09:17 AM

Quote:

Originally Posted by BurtonAvenger

I guarantee Burton has put more shops out of business than kept ones alive.

Any good business model will try to eliminate competition. Can't blame them for that.

11-16-2012, 10:31 AM	#1 (permalink)
Clayton Bigsby Senior Member Join Date: Oct 2012 Posts: 195 Blog Entries: 1	The Jake Burton Story FYI, tonight at 5 pm (Pacific time) on channel 658 (CNBC) the program "How I Made My Millions" is interviewing Jake Burton

11-19-2012, 12:11 AM	#4 (permalink)
BurtonAvenger Veteran Member Join Date: Aug 2007 Location: Mountains Posts: 8,052	I guarantee Burton has put more shops out of business than kept ones alive. __________________ Angry Snowboarder Because someone has to call it how they see it!

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11-16-2012, 08:24 PM	#2 (permalink)
P3 Mammoth Member Join Date: Dec 2011 Posts: 88	I wonder if they will highlight some of the lower points of the Burton business model, such as being the first snowboard company to steal a high profile athlete from another company. The attempt to trademark the word snowboard so everyone else would have to rename their products was another gem.

11-18-2012, 11:59 PM	#3 (permalink)
extra0 Veteran Member Join Date: Jan 2010 Location: CA Posts: 582	Thanks for reminding me - I missed it and now need to search for/dvr it. true, Burton has done a lot of unsavory things...but I guess anyone who's been in one business for over 30 years is going to have plenty of warts. On the optimistic side, they've done more good than bad.

11-19-2012, 12:52 AM	#6 (permalink)
Sassicaia -LIFETIME MEMBER- Join Date: Jan 2012 Posts: 509	Show me any successful business and ill show you one that has done "unsavory" things. If I was Burton and I thought I had a chance to trade mark the name "snowboarding" I would have gone for it...especially if I was one of the founders. As far as steeling a professional athlete. I dont get it? Sounds like normal business to me...

11-19-2012, 01:38 AM	#7 (permalink)
Richie67 Senior Member Join Date: Oct 2012 Posts: 153	Would be interested in watching this if anyone can find an online link... Chur